Account Manager - Direct Marketing
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CategoryMarketing
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LocationLexington, Massachusetts
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TypeDirect hire
Our client, a direct marketing fundraising agency, is looking to hire an Account Manager to join their client services team. The position is responsible for managing projects and offering strategic & execution support for non-profit clients. It is fully remote (with occasional travel to client site and/or office for required meetings).
Responsibilities include:
- Set strategic direction through innovative idea generation, looking at traditional channels and new, alternative direct response programs.
- Participate in team meetings, and present results to clients and partners.
- Write/review strategy briefs for selected clients.
- Review creative and make sure it is on strategy and meets objectives set in creative brief.
- Review and provide feedback for acquisition list plans provided by outside partners.
- Develop segmentation and merge/purge instructions to service bureaus on behalf of clients.
- Work with partner vendors to oversee execution of program.
- Quality checking of work produced by outside partners.
- Create and analyze reports needed to develop strategy, creative and segmentation consultation.
- Help the account team develop annual budgets.
- Attend industry conferences if needed.
Requirements include:
- Bachelor’s degree and 6-10 years of marketing and/or communications experience required.
- Must demonstrate a solid knowledge of CRM, Digital, Data, and Direct Response Marketing.
- Strong written and verbal communication abilities.
- Good proofreading skills.
- Organized and detail oriented.
- Can work well in a team and independently.
- Track record of excellent customer/client service.
- Proficiency in Microsoft Office (Word, Excel, PowerPoint, Outlook).
Offering a competitive salary and a generous benefits package.
For more information, apply today or email kanderson@incendia.com
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