Marketing Analyst / Marketing Analytics Consultant - to $80.00 Per Hour (REMOTE)

Compensation:  Up to $80.00 Per Hour

Length of Contract:  3 Months – Extendable

Location:  Remote, must be in the continental United States

Our well-respected, and highly sought after digital marketing firm, recognized as one of the most innovative agencies in the country is looking for an Marketing Analytics Consultant to join their organization! The core of the project work will be focused around Ab Testing, Google Analytics, and tags.  Along with advising the client on brand impact. 

**Candidates must have experience with Google Analytics to be considered**

Responsibilities:

• Gather and analyze information from disparate sources, then interpret and present findings to make well-informed recommendations
• Reporting and team efficiency: Create effective reporting schemes and dashboards.
• Serve as the liaison to the customer’s departments, ensuring alignment and prioritization of key marketing needs
• Predictive modeling (ie. econometric, creative power score, purchase intent score, etc.)
• Creative performance measurement strategy
• Taxonomy development
• Media tagging standardization
• Define KPIs
• Google DataStudio dashboard visualization

Environment, Not Specifically Required:

• Dashboard 2.0 via Domo, Google DataStudio, Tableau or other applicable dashboard solution (end-to-end development including defining requirements with tech team, data integration, ETL, Biq Query, automation, visualization, operationalization)

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